Location: Causeway Bay, Hong Kong
Project Type: Others
City.With.Out.Door is a joint impact business between PROTREK and Social Ventures Hong Kong, dedicated to achieving a tri-pillar business objective – “Planet”, “People” and “Profit”, and commits to bringing excellent social outdoor experiences to people of Hong Kong. Unlike a usual retail store, we were commissioned to design “an experiential and experimental” experience for the audience. The concept and idea of the store are to create “an oasis” at the heart of the city. Bringing in most ”green experience”, rock-climbing, rain and wind room within the store, enhancing the best ”outdoor” experience within the space.